Take part in the SG POCKY’s Happiness Challenge for a chance to win a trip to Osaka or a stay at JW Marriott! Don’t forget to try the new Cheesecake Pocky this summer.
The highly anticipated ‘Happiness in a Snap’ summer campaign by SG POCKY is launching in Singapore this May. Glico Asia Pacific, the creative force behind the beloved Japanese delicacy Pocky, is all set to spread joy with a plethora of delightful experiences for snack enthusiasts across the island.
Pocky, the popular chocolate-coated biscuit stick brand, has been winning over hearts since 1966, when the Glico company introduced it. Now, it’s unveiling a new Summer Limited Edition Baked Cheesecake flavour that will take your taste buds on a tantalising journey.
Made with real cheese, this delectable addition boasts a perfect combination of creamy richness and crunchy texture that’s hard to resist. With an upgraded formula that includes whole wheat and added fibre, Pocky guarantees an even crisper texture and intensified flavour, promising a snacking experience like no other.
The Pocky Summer Limited Edition Baked Cheesecake flavour is available at $1.83 (RSP) at selected NTUC Fairprice, Prime Mart and Pandamart. While stocks last.
The ‘Happiness in a Snap’ Campaign
Pocky’s ‘Happiness in a Snap’ campaign represents the brand’s commitment to spreading joy with each bite. Whether you savour it alone or share it with your loved ones, Pocky guarantees happiness wherever you are. To elevate the fun, SG POCKY offers the Happiness Challenge – a thrilling event where participants can relish the sheer delight of every Pocky snap, both in the physical and virtual worlds.
Join the SG POCKY Happiness Challenge
Join the SG POCKY Happiness Challenge and go on an exciting adventure! All you need to do is buy two packs of Pocky and compete to set a record on the happiness meter by snapping as many digital Pocky sticks as you can within a limited time. The participant with the highest score will receive a mystery prize, and everyone who participates will have a chance to win a pair of tickets to Osaka, Japan—the birthplace of Pocky!
Campaign Details and Exciting Prizes
The event will begin on May 3rd and will continue until June 2nd, 2024. People who live in Singapore and want to participate can buy any two Pocky products from certain stores. If you do that, you might have a chance to win some great prizes!
- A pair of flight Tickets to Osaka, Japan (1 Winner)
- 2D1N Hotel Stay with Breakfast for 2 at JW Marriott Singapore South Beach (1 Winner)
- Takashimaya Gift Vouchers worth $400 (1 Winner)
- Mystery Prize for Top Scorer of POCKY HAPPINESS game (1 Top Scorer)
Come and have fun at the NTUC Fairprice roadshow events held in different locations during the campaign. Play the POCKY HAPPINESS game and get special gift-with-purchase items like the Pocky Snack Box and Pocky Umbrella, which you can redeem at selected NTUC Fairprice stores.
