Step into a vibrant Korean world at FairPrice Xtra VivoCity! LOTTE Mart Express brings 180+ exclusive products, self-cooking noodles, and delicious street food like tteokbokki. Don’t miss the photobooth and gachapon—your taste of Korea awaits!
Have you ever wondered what it feels like to step into a bustling Korean convenience store without leaving Singapore? The answer arrived on May 15th, 2025, with Singapore’s first-ever LOTTE Mart Express store-in-store launch at FairPrice Xtra VivoCity. But this isn’t just about kimchi and K-pop; it’s a full-blown cultural experience designed to tantalise your taste buds and ignite your inner foodie.
What is LOTTE Mart Express? A Korean Retail Revolution
LOTTE Mart Express, brought to you through a partnership between FairPrice Group (FPG) and South Korea’s largest retail group, LOTTE Retail, aims to bring the best Korean food culture directly to Singaporean shoppers. It’s more than just a store; it’s an immersive experience designed to transport you to Seoul.
180+ Exclusive Products: Your Gateway to Korean Goodness
The heart of the LOTTE Mart Express lies in its exclusive product range. Over 180 items, many only available at FairPrice, await discovery. Think beyond instant noodles – we’re talking about brands like Good Today and Yorihada, known for their high-quality snacks and beverages. Expect to find:
- Good Today Delights: From the quirky seashell-shaped snacks to the satisfying crunch of potato chips, Good Today offers a range of treats perfect for snacking or gifting.
- Yorihada Kitchen Staples: This brand is known for its delicious and authentic Korean flavours, including dakgangjeong (Korean fried chicken), tteokbokki (spicy rice cakes), and eomuk (fish cake skewers).
- Sweet & Savoury Snacks: Explore a selection of cookies, jellies, and rice snacks—perfect for satisfying your sweet or savoury cravings.
Beyond the Shelves: Interactive Experiences You Won’t Want to Miss
LOTTE Mart Express isn’t just about browsing; it’s about doing. Here’s what makes this store truly special:
- The Self-Cooking Noodle Station: Imagine crafting your perfect bowl of instant noodles, customised with many toppings like eggs, cheese, mushrooms, and rotating sauces. Nongshim and Samyang noodles are at your disposal!
- Yorihada Kitchen – Authentic Korean Street Food: Forget cooking; indulge in freshly prepared Korean street food classics. The aroma alone is worth the trip.
- Korean-Style Photobooth: Capture the fun with themed props and create memories that will last a lifetime. It’s the perfect Instagrammable moment!
- Gachapon Machine: Spend $30 or more, and you’ll receive a token for a chance to win cute prizes. This adds an element of playful excitement to your shopping trip.
Islandwide Availability: A Taste of Korea Everywhere You Go
While the VivoCity store-in-store offers an immersive experience, don’t worry if you can’t make it there! Selections of LOTTE products are now available at 104 FairPrice Supermarkets, Finest, and Xtra locations islandwide. A taste of Korea is just around the corner.
A Growing Korean Influence in Singapore
The collaboration between FPG and LOTTE Retail highlights the increasing popularity of Korean culture and cuisine in Singapore. From K-dramas to K-pop, Korean trends dominate global pop culture, and this partnership brings that excitement directly to your local supermarket.
Beyond VivoCity: Finding LOTTE Products Across Singapore
You don’t need to trek to VivoCity to enjoy a taste of Korea. LOTTE products can be found at numerous FairPrice locations across the island, making it easier than ever to incorporate Korean flavours into your everyday meals and snacks.
What You Need to Know Before You Go:
- Location: FairPrice Xtra VivoCity
- Launch Date: May 15th, 2025
- Exclusive Products: Over 180 items from LOTTE and its private labels (Good Today & Yorihada)
- Special Features: Self-cooking noodle station, Yorihada Kitchen, Korean photobooth, gachapon machine.
Conclusion: Your Korean Adventure Awaits
The launch of LOTTE Mart Express at FairPrice Xtra VivoCity marks a significant moment for Singaporean foodies and culture enthusiasts alike. It’s more than just a store; it’s an experience that brings Korea’s vibrant flavours and fun right to your doorstep. Whether you’re craving authentic Korean street food, seeking unique snacks, or want to immerse yourself in Korean pop culture, LOTTE Mart Express has something for everyone. So, are you ready to embark on your Korean adventure?
