CASETiFY is redefining sustainability with its Re/CASETiFY upcycling initiative. Their latest Impact Report highlights significant achievements, turning discarded phone cases into art globally. Dive into how they transform waste into stunning artworks and sustainable products, all detailed in their compelling sustainability journey.
CASETiFY has just released its latest sustainability Impact Report, which highlights the significant progress of its Re/CASETiFY upcycling initiative. The brand has also announced an exciting month-long series of events across the United States, South Korea, Australia, and China. They are inviting local artists to showcase their talents by repurposing old phone cases into innovative artworks. This initiative is a testament to CASETiFY’s unwavering commitment to ensuring that the end of a phone case’s life marks the beginning of a new one in more ways than one.
CASETiFY has implemented a process called Re/CASETiFY that begins with the placement of bins in over 40 physical stores worldwide. These bins serve as a convenient way for customers to donate their old smartphones and earbud cases.
As a reward for their contribution, customers receive store credit. After collection, the discarded cases are sent to a plastic upcycling facility, where they undergo shredding and separation into Re/CASETiFY pellets. These pellets serve as the core material for crafting recycled plastic accessories such as phone and AirPod cases, while any non-recyclable parts are disposed of responsibly.
CASETiFY’s Impact Report
CASETiFY has recently released its latest Impact Report, which shows that the company has made significant advances in promoting sustainability.
- Through the recycling efforts of Re/CASETiFY on a global scale, more than 84,000 kg of plastic has been diverted away from landfills.
- The brand donates $1 from every sustainable product sold to EARTHDAY.ORG partners, which has resulted in the planting of 463,406 trees and the removal of over 22 million pounds of carbon emissions from the atmosphere.
- CASETiFY Studio stores have allocated space to recycle cases from any brand, showcasing their commitment to responsible recycling.
- By 2023, CASETiFY’s entire product range will be made from recycled sources, representing a substantial increase from previous years.
Fostering Creativity and Sustainability Globally
In addition to the Impact Report, CASETiFY is collaborating with artists worldwide to transform old phone cases into stunning art pieces. In Singapore, renowned fashion stylist Grace Lim (@gracelsyy) has crafted a breathtaking necklace art piece from recycled phone cases, embodying the campaign’s ethos of RE/BiRTH.
Throughout Earth Month, CASETiFY is hosting a series of events worldwide:
- United States: Collaborating with design studio Wade and Leta at Devocion Coffee Downtown Brooklyn.
- Australia: Partnering with furniture design company Eva at CASETiFY STUDiO in Sydney Arcade.
- South Korea: Unveiling life-size installations at the Seoul Arts Center by artists Youngmin Kang, Dayoung Hwang, and Surin Kim.
- China: Joining forces with visionary artist Zilin at Aranya Beach in Qinhuangdao.
Introducing the Re/CASETiFY Collection
CASETiFY has just launched the latest collection of Re/CASETiFY, which features a range of products made from Re/CASETiFY pellets. The collection includes the Bounce Case, the Ultra Bounce, and the Bounce Odyssey watch bands, all of which provide sustainable options for eco-conscious consumers. So, if you’re looking for a stylish yet environmentally friendly-option, this collection might be worth checking out!
Discover the perfect blend of sustainability and style with the Re/CASETiFY Collection, which is set to launch on April 15th. Available both online and at select CASETiFY Studio locations, this collection is the ideal choice for anyone who wants to make eco-friendly choices without sacrificing their sense of fashion.
